
Overview
Freestanding Units
For a product like Close-Up toothpaste, with its focus on youth and freshness, the FSU design should be vibrant, engaging, and reflective of the brand's personality.
The design process involves understanding the target audience, product attributes, retail environment, and the overall marketing objectives. The FSU should not only display the product but also create a compelling brand experience that drives purchase decisions.





Overview
E-commerce APlus content
E-commerce images are a crucial element in driving sales for Close-up toothpaste. The images should be high-quality, visually appealing, and accurately represent the product




Other Projects
Close-up


Overview
Freestanding Units
For a product like Close-Up toothpaste, with its focus on youth and freshness, the FSU design should be vibrant, engaging, and reflective of the brand's personality.
The design process involves understanding the target audience, product attributes, retail environment, and the overall marketing objectives. The FSU should not only display the product but also create a compelling brand experience that drives purchase decisions.






Overview
E-commerce APlus content
E-commerce images are a crucial element in driving sales for Close-up toothpaste. The images should be high-quality, visually appealing, and accurately represent the product




Other Projects
Nook


Overview
The concept was inspired by the swirl that gets created in the juice glass when you pour or mix the juice.
Challenge
Being the root cause of a horizon expanding revolution in the minds of people who have never accessed this kind of education before. Affecting the whole idea of Human optimization by introducing small changes in peoples Behaviors
Solution
Art therapy aims to nurture self-awareness and growth through the act of drawing. Regardless of your skill level or experience, drawing can be effective for stress relief through the act of artistic self-expression.


01
Concept
The concept was inspired by the swirl that gets created in the juice glass when you pour or mix the juice.
02
Visual Design & Style Guide
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
Illustrations
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
04
Packaging
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights












